Have you been contacted by services that provide you with 10,000, 20,000 30,000 ! Twitter followers for a nominal fee? Thousands of followers may look good on your website, but if those followers aren’t reading your tweets, taking a look at your blog posts, and buying your books, they may be just meaningless numbers.
What you want is real followers, folks who are thinking about what you have to state, and in what you have written. How will you get genuine followers? First you have to find your ideal audience. There are many ways to start this using three essential tools: Followers, Twitter Lists, and Hashtags.
Make a list of successful authors who are similar to you. Take a look at their “followers” list, and follow accounts that are active. It can help if they have a substantial number of supporters – more than 2 digits. This might take a little time, because you will need to actually look at their accounts and find out when they last tweeted.
There is no point following people who don’t tweet, because they’ll not tweet about you. It appears selfish, however the best use of Twitter is not what you tweet, but how many people are willing to re-tweet. Reviewers are your audience, too. Ex. “Fantasy review.” This will produce a set of recent reviews.
Click on the accounts and if the reviewer has tweeted consistently about reviews/books, follow and add them to your set of reviewers. You can look at the followers on popular review sites also. Don’t follow blind. Before you follow people, read their recent tweets. If you are thinking about their tweets, chances are they shall be interested in yours. Go through the Twitter lists of authors in your genre, as well as businesses that promote books, publicists, agents who represent your genre.
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Do they keep a summary of publicists, advertising sites, reviewers? If an author who writes in your genre keeps a summary of reviewers, odds are they will be thinking about your book. If the list is public and looks as though it will be useful, you can subscribe. Then do steps 1 and 2 above. Expand your scope beyond writers. For instance, if you write about politics – political thrillers included – find people who have similar political views to yours.
Use hashtags to see them. Odds are very good that those individuals will be interested in what you are writing due to the fact you discuss the same viewpoint. By the same token, if you write children’s books, tweet about parenting, education, and other topics that interest individuals who are increasing kids.
Be involved with the world. Express yourself. In the event that you feel about something highly, don’t be scared with an opinion. You want followers who have confidence in what you are prepared to stand up for. Tweet at least 5 times a day on different topics. Use hashtags in your tweets. People who are searching for topics, genres, free books on Kindle, and information occasions shall search for them using hashtags.
You may use those hashtags to find people who tweet on specific topics. Check out their home web page, and if you tweet like what they follow. Don’t be scared to use Twitter to communicate straight with people – even if they are not your fans. I find that social people who tweet me get my attention. If they are commenting on one of my tweets or offering something, I almost always respond, either by tweeting back, or by checking out the link they’ve sent me. Literary agencies are also much more likely to respond to a tweet than to a query. To find the attention of reviewers and readers there is no better tool than immediate communication via Tweets.
Don’t DM – direct message. Ensure that your bio includes the given information that is pertinent to potential fans. For example, if you write sci-fi, include your genre so that sci-fi readers can find you. Don’t are the fact that you have three kids, unless you specifically want Moms to check out you.